The Honey Craze Boutique
Curvy fashion boutique with buy-now-pay-later and multi-collection catalog on Shopify
Visit Live Site ↗The Challenge
The Honey Craze Boutique is a fashion brand focused on curvy and plus-size women's clothing, offering two distinct collections — Curvy and Jr. — as well as a Closet Sale section. They needed a Shopify storefront that felt bold and on-brand, supported buy-now-pay-later options (Shop Pay, PayPal, AfterPay) to reduce cart abandonment, and made it easy for their audience to find the right fit for their size range.
The Solution
We set up and customized a Shopify store with a bold, high-contrast aesthetic that matches the brand's energy. Collections are clearly separated by size range, and buy-now-pay-later integrations (Shop Pay Installments, PayPal Pay Later, AfterPay) are highlighted site-wide to lower the purchase barrier. A live chat widget keeps customers engaged and reduces abandoned carts.
Buy Now, Pay Later
Shop Pay, PayPal, and AfterPay integrations prominently featured to maximize conversions for higher-ticket items.
Multi-Collection Catalog
Separate storefronts for Curvy, Jr., and Closet Sale — each with its own filtering and size-specific products.
Live Chat Support
Integrated Shopify Chat to answer sizing questions in real time and recover potential abandons.
Mobile-First Design
Bold, thumb-friendly layout optimized for mobile — where fashion shoppers spend the majority of browsing time.
Sale & Promotions
Dedicated Closet Sale section and promotional banners to drive urgency and clear inventory efficiently.
Size & Filter Tools
Collection filters by size, color, and price so curvy shoppers can quickly find what works for their body type.